"If you happen to enjoy a martini or two, there's a local brand that will help veterans, too."
GRAND JUNCTION, Colo. (KKCO) - If you happen to enjoy a martini or two, there's a local brand that will help veterans, too.
Last year, we met Joe Nedlin, a war veteran from Aspen who had a vision to make great beverages while helping veterans at the same time.When 11 News talked to him last year, his holiday spirit, Joka Vodka, was just taking off.
Not only is it a top-shelf liquor, Nedlin says all of its profits are sent directly to veterans.
Now, it's becoming a local phenomenon, especially at the VFW post on Ute Avenue where it's the only vodka they have.
Manager Jennifer Kemp says she is proud to serve it, 'Because 100% of the profit goes to support returning veterans, so that's why we sell it here."
Instead of the hundreds of vodkas they could be selling, they decided on the one with the dogtags.
One local organization has done great things because of the liquor's success, the Blue Star Mothers has gathered hundreds of dollars from the vodka's sales.
With that, help veterans at the Grand Junction V.A. Medical Center.
11 News is not condoning or encouraging anyone to consume any alcoholic beverages, but if you enjoy drinking this particular spirit around the holidays, try Joka, and help raise the spirits of local veterans at the same time.
Joka Vodka can be found for about $25 at most local liquor stores.
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